Marketing, Lead Gen and AI Automation For The Merchant Services Industry

Wingman is the first marketing + automations agency built for those hustling to grow their merchant services portfolio. With 12 years in the industry, we understand the nuances of the industry sales process what it takes to get

a small business owner to say "yes".

Learn How To Get Paid

On Every Payment

Transaction With PAAS

Partner with Dough to earn every time your clients process a card payment. With PAAS (Payments As A Service), you can offer top-notch payment solutions to your clients while Dough handles all the details. Simple, effective, and designed to boost your business without any extra hassle.

"Since we've been working with Zachary (Wingman), we've been the number one sales office for one of the ISOs we represent and not only that, we were the first sales office in that particular organization to do over $100,000 in commissionable margin in one month and we've done that for 4 months in a row."

Eric Bostic #MrEBSaidIt

Founder of EBA Payments

Times are changing in

merchant services.

Merchant services is evolving with technology, and your approach should adapt as well. Whether you’re pounding the pavement or leveraging online strategies, Wingman is here to help you do it smarter, faster, and better.

With tools, systems and strategies designed for both the online world and the traditional grind, we make sure you stay ahead of the other agents in your area, no matter how you choose to grow your book of business.

Generate

Leads Online

Generate MIDs On Social,

No Doors Required.

From ad campaigns and automated an CRM to digital door knocking, we'll help you close MIDs from your laptop (If you want to that is). With online sales and marketing in the payments realm, you're not just closing MIDs. You're building an asset. An asset that, when worked, brings you MIDs every month without having to knock.

Go from knocking 20-30 doors to

reaching thousands of merchants daily.

Whitelabel AI To Differentiate Yourself

Stand out in the sea of 'sameness'

Tired of the β€œrace to the bottom” pitch? Us too. With Wingman, we help you flip the script by building systems and value adds that have leads and prospects saying "This is the first time I've seen a payments company offer this".

We build ISOs and Agents their own AI platforms to give to merchants. You add this to your offer to make it different, use it to generate leads, close deals and recruit agents. Ask us on a demo call if you'd like to demo an AI software for you brand.

Door Knocking

Software

For Agents

Your Sales Sidekick, Always On Call

Why fly solo in the field when you can use the Wingman App? Our field software helps you nail prospectingβ€”door-knock tracking, leverage insights, practice pitching, you name it.

Packed with AI trained on payments, it serves up insights that keeps you organized, helps you find leverage points on prospects and even creates free value adds for those prospects. It's like having an overachieving assistant, minus the coffee breaks and requests for a residual cut.

Bring On More
Affiliates
For Your

Payments Brand

Build an army that sells your payment processing

How valuable would a team of 100 affiliates all promoting your payments brand be? Very, obviously (said in Gen Z accent).

We build you the funnel you need to attract, communicate and onboard new affiliates for your ISO.

Custom software included, the system we build is start to finish the only affiliate automation for the payment processing industry.

Generate

Leads Online

Generate MIDs On Social,

No Doors Required.

From ad campaigns and automated an CRM to digital door knocking, we'll help you close MIDs from your laptop (If you want to that is). With online sales and marketing in the payments realm, you're not just closing MIDs. You're building an asset. An asset that, when worked, brings you MIDs every month without having to knock.

Go from knocking 20-30 doors to

reaching thousands of merchants daily.

Whitelabel AI To

Differentiate Yourself

Stand out in the sea of 'sameness'

Tired of the β€œrace to the bottom” pitch? Us too. With Wingman, we help you flip the script by building systems and value adds that have leads and prospects saying "This is the first time I've seen a payments company offer this".

We build ISOs and Agents their own AI platforms to give to merchants. You add this to your offer to make it different, use it to generate leads, close deals and recruit agents. Ask us on a demo call if you'd like to demo an AI software for you brand.

Systems To Help Automate Door Knocking Followups

Your Sales Sidekick, Always On Call

Why fly solo in the field when you can use the Wingman App? Our field software helps you nail prospectingβ€”door-knock tracking, leverage insights, practice pitching, you name it.

Packed with AI trained on payments, it serves up insights that keeps you organized, helps you find leverage points on prospects and even creates free value adds for those prospects. It's like having an overachieving assistant, minus the coffee breaks and requests for a residual cut.

Bring On More
Affiliates
For Your

Payments Brand

Build an army that sells your payment processing

How valuable would a team of 100 affiliates all promoting your payments brand be? Very, obviously (said in Gen Z accent).

We build you the funnel you need to attract, communicate and onboard new affiliates for your ISO.

Custom software included, the system we build is start to finish the only affiliate automation for the payment processing industry.

Why Wingman

Lets be frank. Marketing and lead generation for the payments industry is tough. Overseas marketing agencies claim to be able to do it, but have never done it themselves.

We have.

I've been in your shoes

I don’t just talk the talkβ€”I’ve walked the walk. I started by knocking 12 years ago with 30–50 doors a day, building a sales team up to 25 reps and closing hundreds of deals each year. I know the grind of face-to-face sales because I lived it. But I also know where the industry is headed. I took that hard-earned sales experience and transitioned online, mastering lead generation strategies that now drive most of my business. Whether you’re pounding the pavement or trying to make the leap to digital, I’ve been in both roles, and I can help you thrive in either.

Out-of-the-Box Thinking

We thrive on creativity and innovation. We bring fresh, unique ideas to help you stand out in a crowded market. By leveraging tools and tactics others aren't even thinking about, we give you an edge over competitors who are stuck doing things the old-fashioned way.

Hybrid Strategies for Any Approach

We’re not here to tell you how to workβ€”we’re here to help you work smarter. Whether you prefer pounding the pavement with door knocking or diving into online lead generation, Wingman equips you with tools and strategies to make both methods more effective. No matter your approach, we help you close the gap between effort and results.

Private Community Coaching

Join our exclusive Facebook group where we teach you how to leverage the latest software, strategies, and trends to grow your book of business. Whether it’s mastering social media outreach, refining cold outreach techniques, or building your brand online, our community provides ongoing support and insights to keep you ahead of the curve.

You've been

leaving paassive

money on the table.

Every day, your clients are getting charged 2 - 4% on sales they process (and we’d assume you do too). It's a big chunk of their hard-earned money. But what if you could help them save on these fees and earn a commission for yourself?

With Dough’s Payments As A Service (PAAS), you can offer your clients a reliable payment solution that keeps their costs low and their operations smooth. Imagine being their go-to for saving money and ensuring seamless transactions. Plus, you earn on every transaction they make. It’s a no-brainer!

Steady, Paassive Residual Income

Earn ongoing commissions from every

transaction your clients process. Watch your income grow effortlessly.

Client Satisfaction

Offer your clients top-notch payment

solutions, ensuring they stay happy and loyal to your services.

No Extra Hassle Or Fulfillment

Dough handles all the heavy lifting with

payment processing, so you can focus on

what you do best – growing your agency.

Earn On Transactions,

With Zero Fulfillment.

What is PAAS?

PAAS stands for Payments As A Service. It’s a model where you partner with Dough to offer payment processing solutions to your clients. Dough handles all the backend operations, allowing you to earn residual income from every transaction processed through your referrals.

How do I sign up for the affiliate program?

Sign up by completing our online application form. Our team will review your details and get back to you promptly to see if we're a good fit!

What are the commission/residual rates?

We offer between 25% - 50% residuals on each account you bring. The more you board, the more residuals you earn.

If I need help in sales or strategy, can we hop on a zoom?

As long as it's scheduled! We want to help you as much as possible, and zoom is our preferred way of helping with sales, marketing and strategy consults.

Are there any marketing materials available?

You betcha! And we'll even do you one better, take advantage of our merchant services marketing agency if you ever need it with graphic design, highlevel snapshots and pipelines, ads and more.

Can I refer other businesses besides my clients?

Of course, refer as many as you'd like, it only increases the value of your monthly residuals :)

When would I get paid the residuals earned?

Residual reports and payments are paid out on a month delay (so we can receive final sales numbers from the processor). For sales processed in July, residuals would be paid out early September (30-45 days).

What kind of support can I expect?

Our dedicated support team is available to assist you with any questions or issues regarding PAAS by email, text or zoom. Our processors tech and customer support (US Based) is available 24/7 to help your clients with any payments related customer support needs.

Are there any fees to join?

None at all. It's fee free.

Offer Your Clients Online Gateways Or Physical Terminals

Services

Landing Pages + Sites

Turn clicks into leads. Custom-built, conversion-driven pages tailored for the payments industry, your brand and most importantly, the offer.

Custom AI Tools

Build smarter solutions. We create AI tools and GPTs designed specifically to enhance your brand, marketing and sales processes. Stand out with your prospects using AI tech.

Lead Gen Advertising

Attract more clients. We design ad campaigns, sales funnels and CRM backends that bring warmer small-business leads right to your inbox asking for more details.

Wingman Field Software

Your ultimate field-sidekick. Enhance door-knocking efficiency with AI-powered tools and tech designed to streamline your prospecting efforts.

Customized CRM

Stay organized and close faster. A tailored payments CRM to manage and nurture leads, automate outreach, and help you scale.

Automation Builds

We help you automate repetitive tasks or systems using so you can focus on closing deals and growing your book of business.

Memes + Copywriting

Stand out online. We craft scroll-stopping memes and engaging content that build your online social media presence.

Consulting

Personalized guidance tailored to you. Get 1v1 Zoom calls for marketing strategy and AI coaching to help grow your payments business.

It's me, Zachary (with an obviously fake snow leopard)

I got started in credit card processing sales back in 2013 in Canada. Door knocking 40+ doors a day, I was able to become the number one rep in Canada multiple times before leaving to start my own shop.

When I started on my own, I continued to door knock. Then in 2019, I learned how to generate leads online with merchants coming to knock on my digital door and ultimately, close online.

1000+ deals later since 2013 (Mostly Clover, and before that the ICT250 lol) I still do it in Canada, even won a Canadian Choice Award for Payment Processing the last 2 years in a row.

But in the US, since 2020, I've been helping agents and ISOs grow their own lead generation efforts, brand and influence online with one goal...helping them sell more MIDs.

Working with me is simple. I know merchant services so you don't have to train me. I’ve walked the walk, sold the MIDs, and blasted Square + Stripe with memes so you don't have to.

It's me, Zachary

(with an obviously

fake snow leopard)

I got started in credit card processing sales back in 2013 in Canada. Door knocking 40+ doors a day, I was able to become the number one rep in Canada multiple times before leaving to start my own shop.

When I started on my own, I continued to door knock. Then in 2019, I learned how to generate leads online with merchants coming to knock on my digital door and ultimately, close online.

1000+ deals later since 2013 (Mostly Clover, and before that the ICT250 lol) I still do it in Canada, even won a Canadian Choice Award for Payment Processing the last 2 years in a row.

But in the US, since 2020, I've been helping agents and ISOs grow their own lead generation efforts, brand and influence online with one goal...helping them sell more MIDs.

Working with me is simple. I know merchant services so you don't have to train me. I’ve walked the walk, sold the MIDs, and blasted Square + Stripe with memes so you don't have to.

Questions? Answers.

Is working with Wingman beginner friendly?

Absolutely. Whether you’re new or experienced, our tools are designed to be easy to use and super effective.

What makes Wingman different from other agencies?

We’ve been in payments for over a decade. We understand your business and your customers better than anyone else. When you work with us, you don't have to spend 2-3 months trying to get us to understand the difference between interchange and outerchange ;)

What’s the investment?

Book a free strategy call, and we’ll create a custom plan that fits your goals and budget. Depending on the service/softwares needed, prices will vary. One thing is for certain, we don't do any contract lengths. Everything we do is month to month. We like to earn your business just as much as you like to earn your customers business every month.

Can you help me stand out in my local market?

100%. We’ll help you craft offers that wow your prospects, positioning you as the expert they need to talk toβ€”not just another rep with the same old pitch. By adding some extra value to your offer, you'll actually be excited to get out their and pound the pavement (or digital pavement).

Can I use the Wingman software on the go?

Definitely. We created the Wingman field software to be accessible with an internet connection. On your phone, tablet or laptop, you'll be able to use the features, tracking and AI to help you knock more efficiently.

Do you offer A La Carte services if I only need specific help?

Sure do. Whether you need some memes to grow your engagement on social or a offer specific landing page, we can build out A La Carte services that work with your specific situation. Just book a call and we'll see how we can work together.

I'm interested in running ads for leads, what is typical facebook ads budget?

While this number would change depending on how many leads someone wants and budgets, the typical agent starts at $25/day (paid to Zuckerberg, not Wingman). When you see numbers doing well, that budget can increase if you want to scale!

Hear from

past Agents and ISOs

PAAS is like having financial real estate paying you every month,with no

down payment.

Ever feel like you’re leaving money on the table and stripe takes it all? By partnering with Dough, you can change that. Offer your clients a discounted payment solution and earn a steady stream of residual income on every transaction, that you were giving stripe before ;)

Imagine if your agency had 29 referred deals, and they process $1.4 million a month in sales. If you're earning 0.5% for example, you're in the money. You’d be making (approx) $7,000 a month just from

those referrals. That’s $84,000 a year of passive income added to your revenue stream without lifting a finger.


As you've probably deciphered by

this point, the numbers go up the more clients you onboard and/or the

more your clients process.

(Well, maybe a couple fingers

to type in the referral)

Businesses can make

more dough processing with Dough

INVOICING

Efficient and easy-to-use

invoicing solutions to keep your cash flow steady.

VIRTUAL TERMINAL

Process payments securely from

any location with our virtual terminal service.

SOFTWARE INTEGRATION

Seamless integration with your existing software for a hassle-free experience.

EARN REFERRAL INCOME

Refer other businesses and

earn additional income with

our referral program.

HUMAN SUPPORT

Our dedicated HUMAN support team is here to assist you whenever you need it.

QUICKER FUNDING

Get your funds faster to keep your business moving with next business day deposits.

FRAUD PREVENTION TOOLS

Advanced tools and payment software features to protect your business from fraud.

ROBUST REPORTING

Comprehensive reporting to keep track of all your transactions and financial data.

ADDITIONAL RESOURCES

Access to a range of resources like terminals or cash advance programs to help you grow.

Start Reselling Payments As A Service Today

Start earning residual income with every transaction your referred clients make.

It’s simple, profitable, and comes with all

the support and community you need.

Fill Out The Form

Have A Chat With A Partnership Manager

Start Providing PAAS

Want to discuss working with Wingman?

Let's chat

Email me at:


zack@wingmanleads.com

Wingman Agency Inc. All Rights Reserved. Copyright 2025.


Privacy Policy

Email me at:


zack@wingmanleads.com

Wingman Agency Inc. All Rights Reserved. Copyright 2025.


Privacy Policy